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The Consumer Viewpoint

by Mildred Maddocks

It has been Good Housekeeping's privilege to build up, as a source for reader service, many departments that are unique and noteworthy in the extent to which they have gone in measuring consumer needs and consumer viewpoint.In the following pages are presented some observations made by one of these departments as the result of years of research and investigation in the field of household appliances.

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Author of the Day

Jenni Ogden
Jenni Ogden lives on an off-grid island in NZ and spends winters in tropical Australia. Her debut novel, 'A Drop in the Ocean' has won numerous awards and reached bestseller status in the US, Australia and Canada. Although it is fictional, many of the events come from her own experiences a a turtle researcher on Heron Island. As our Author of the Day, she tells us all about it.
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