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Book Excerpt

to get along with their fellow-beings, who know how to win and hold good will. In fact, the biggest problem in business and society today is the human problem, the problem of making people like you and making people feel kindly towards each other.

And nothing oils the wheels of human relationship so nicely as humor. Abraham Lincoln understood this when he saved many a critical situation by the introduction of one of his famous anecdotes. Humor has its place in serious business life, and in social life it is the universal passport to popularity.

The importance of humor in our daily life, often emphasized by scientists and philosophers, has been well summarized by Justin McCarthy in an article "Humor as an Element of Success":

I am strongly of the opinion that the quick and abiding sense of humour is a great element of success in every department of life. I do not speak merely of success in the more strictly artistic fields of human work, but am w

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